Kanye West Looks To Coinbase CEO, As Crypto Token Launch Rumors Swirl

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American rapper and file producer Kanye West has been within the information these days following his shock look on the Grammys 2025. The hip-hop celebrity has been actively posting on X, teasing a potential crypto collaboration with Coinbase CEO Brian Armstrong.

‘Crypto Yeezy’?

In a February 7 put up on X, West shared that he was provided $2 million to advertise a fraudulent cryptocurrency undertaking in his identify. This revelation got here amid the collection of erratic, abusive, and considerably disturbing posts made by the 47-year-old singer.

In line with the chat screenshot, Kanye West was provided an up-front fee of $750,000 for the promotional contract. The association would additionally embody a subsequent fee of $1.25 million 16 hours after the billionaire rapper posts in regards to the undertaking.

The captured messages confirmed that West would then be presupposed to announce to the general public that his X account was hacked and the put up was not from him. This scheme was projected to rob unsuspecting followers and crypto neighborhood members of “tens of tens of millions of {dollars}.”

Kanye West talked about that he refused the provide and minimize his work relationship with the person who proposed it. Regardless of the abusive and anti-semitic posts that adopted this revelation, a number of members of the net neighborhood and crypto tasks urged the Hollywood star to launch a coin.

Supply: X

Most notably, Solana-based token technology and buying and selling platform Pump.enjoyable responded to certainly one of West’s posts — about “channeling Andrew Tate”, encouraging him to launch his personal cryptocurrency. Nevertheless, Kanye West seems to not be contemplating the platform for his crypto endeavors.

In a put up on X captioned “regarding crypto,” West shared one other chat screenshot the place he requested an nameless affiliate to “resend that crypto join.” This particular person responded with “Brian Armstrong, CEO & Founding father of Coinbase,” saying they’d ask for the crypto founder’s cellphone quantity.

Celeb Tokens Making A Return In 2025?

Kanye West wouldn’t be the primary Hollywood movie star to launch a token if he had been to take action. Notably, rapper Iggy Azalea launched her Mom Iggy (MOTHER) token in Might 2024, garnering vital consideration at a time when celeb token launches had been in style.

Different celebrities allegedly concerned in token launches prior to now 12 months embody Davido, French Montana, and Lil Pump. Whereas Kanye West is likely one of the greatest names within the world music trade and popular culture, his erratic and controversial nature provides an attention-grabbing dimension to how traders will method a token launched in his identify.