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Gift Card Startup Raise Expands Into Crypto with $63M Funding Round Led by Haun Ventures

February 27, 2025
in NFT
Reading Time: 2 mins read
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Fast take:

The corporate additionally established a brand new crypto-centric board, together with ex-Kraken chief authorized officer Marco Santori and Bjorn Wagner, ex-CEO of Polkadot developer Parity Applied sciences.

Different new board appointments embody George Ruan, cofounder and former CEO of Honey, in addition to Matt Maloney, founder and former CEO of GrubHub.

The corporate plans to make use of the recent capital to develop its product providing into crypto with “Good Playing cards”.

Increase, a present card startup based in 2013 by George Bousis, has raised $63 million in a funding spherical led by Haun Ventures. The fundraising additionally attracted participation from Paper Ventures, Selini Capital, GSR, and Raj Gokal, the co-founder of the blockchain Solana.

The fundraising included a mixture of major and secondary share gross sales in addition to token warrants, and values the startup at a minimum of its $675 million Collection D valuation, Bousis stated, declining to touch upon the precise present worth.

Bousis desires to leverage the ability of blockchain expertise to fight reward card theft, amid reviews which have stolen or altered reward card numbers to empty a whole bunch of hundreds of thousands of {dollars} from Individuals.

“We noticed the actually ugly facet of reward playing cards that not lots of people discuss,” he advised Fortune.

In accordance with the announcement, the fundraising was accompanied by the institution of a brand new crypto-centric board, together with ex-Kraken chief authorized officer Marco Santori and Bjorn Wagner, ex-CEO of Polkadot developer Parity Applied sciences.

Different new board appointments embody George Ruan, cofounder and former CEO of Honey, in addition to Matt Maloney, founder and former CEO of GrubHub.

Increase plans to make use of the brand new capital to develop into the crypto territory with what Bousis known as “Good Playing cards”. “It’s actually betting the home on what we predict is basically the long run,” he stated. “And we predict the time is now,” including that the crypto-branded spherical had nothing to do with the present monetary well being of his firm.

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Tags: 63MCardcryptoExpandsfeaturedFundingGiftHaunLedraiseStartupVentures
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